about the company » mission and vision

mission and vision

To enthusiastically and passionately create attractive brand-name beverages that will offer the consumer such functional and emotional value that they become an important part of the consumer's lifestyle.

The Kofola group's vision is to be the preferred choice of customers, employees and shareholders. By 2010 we want to become one of the three biggest players on the non-alcoholic-beverages market in the Visegrad Four (V4) countries, i.e. in the Czech Republic, Slovakia, Poland and Hungary. The goal is to have in each of these countries at least two brands in 1st or 2nd place in their segment.